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Tourism and nation branding: Trends and digital strategies: art, culture and new technologies in Latin America and the Caribbean

Published date 2022-06-30
Author Lossio Chávez, Félix
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This document touches upon the challenges and possibilities between tourism and cultural and creative industries in Latin America and the Caribbean and the ways in which they are connected. It analyzes their situation within the COVID-19 crisis with the intention of understanding their global context and creating new lines of action that may be associated with technological innovation.